Orlebar Brown x Marcello Morandini

To celebrate the launch of their new line in collaboration with visual artist Marcello Morandini, Orlebar Brown asked us to create an interactive web-app that would enable users to review the collection, with the power to distort and modify the artist’s patterns. Users could then have their own co-creations rendered as laser-cut collectibles, to be collected in store.

We delivered an immersive platform that brought Morandini’s visual world to life while remaining consistent with Orlebar Brown’s distinctive style, and offered customers an engaging experience to best introduce them to the new collection, and boost footfall in physical stores.